Google Chrome users can now access Microsoft’s Bing AI chat and AI-powered search results on desktop browsers.
For months, only users logged in with Microsoft accounts could access the AI chat interface through the Bing app or the Microsoft Edge browser.
Bing AI Chat in Google Chrome
Now, you can chat with Bing AI in a browser other than Edge after agreeing to the terms of service and agreeing to the AI chatbot’s privacy statement.
Unfortunately, the Bing AI chatbot only accepts 2,000 characters of input in Chrome, while it accepts double that amount of input in the Edge browser.
Bing Copilot AI search results in Google Chrome
Logged-in users may also have access to Bing’s AI-powered Copilot in search results on Google Chrome.
Look under the menu for Labs to see if you can access AI chat responses in Bing search results in Chrome.
Users of desktop browsers like Safari and DuckDuckGo may be limited to the Microsoft Edge browser, while mobile users come to the Bing app to access Bing AI features.
Here’s what Bing AI shows on iPhone in the Chrome, Google, and Safari apps.
Expanding the reach of Microsoft’s AI capabilities
The extension of Bing AI to the top web browser marks a notable shift in approach for Microsoft, embracing a broader platform reach for their AI capabilities.
Although users expect limitations in functionality compared to performance in Edge, Bing AI still provides a rich search experience.
The tech giant’s foray into multi-platform support, albeit with some restrictions for now, suggests a bright future for AI.
It remains to be seen what the implications will be for Google Bard and the search generative experience when Chrome users start adopting Bing AI features.
In the meantime, SEO managers and digital marketers should consider Bing AI as an additional tool in their digital strategies, especially when it comes to optimizing search results across different platforms.
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